AVEL — When providers compete, you win.

WHY AVEL

Three things we do that nobody else bothers with.

PEO shopping is broken because the incentives are wrong. We re-wired them.

Normalize every proposal

Same format, same line items, same terms. The differences are real — not hidden in a sales deck.

Save you 20–40 hours

We run the bid, negotiate with providers, and flag the tricks. You get the shortlist and the context.

Independent, always

No house provider. No kickbacks. Always loyal to your business.

STAYING PUT? STILL WIN.

Competing offers are the only real leverage at renewal.

When your provider knows there's a fully-vetted bid sitting on your desk, the negotiation changes. Most of our stay-put clients save 8–15% without ever leaving their provider.

Your Admin fees vs. the market

Per employee per month · same company profile

Live quotes

Your current provider

AADP TotalSource

$225/ee

Competing bids we gathered for you

IInsperity

$182 −$43

PPaychex

$193 −$32

CCoAdvantage

$195 −$30

TTriNet

$216 −$9

WE MAKE THE CALL FOR YOU

We phone ADP with the bids in hand.

● On the call

“Hi, this is AVEL calling on behalf of Acme Corp. They've been with you a while and genuinely like how you do business — they want to stay. But they're looking at bids from Insperity, Paychex, and CoAdvantage coming in $30–$43 per employee per month lower. What can you do to keep their business?”

$516per employee, per year, on the table

Admin fee reductions
Worker's comp rates
Health insurance renewals
SUTA

Example based on a 48-employee Austin company. Your numbers will differ.

Ready to compare?

HOW IT WORKS · ~1 HOUR

Four steps. No sales calls.

We do the work. You make the call.

Research your market

We profile your industry, geography, and size. You start with a personalized report.

Gather proposals

From providers best suited to your profile. Fees, benefits, compliance, contracts — all of it.

Normalize & compare

Every proposal in one format. Same terms, same structure. Real comparison.

You decide

We walk you through the trade-offs. You pick. We stay on throughout every renewal.

~200yrs

Combined PEO experience

1,200+

Provider evaluations in past 2 years

$4,500/ee/yr

Average savings when switching

$0costs

No out-of-pocket costs for our services

WHO'S BEHIND THIS

Former PEO leaders, now on your side of the table.

Leadership from Insperity, ADP TotalSource, and TriNet.

FOUNDER · 8+ YEARS

Jack Beeker

Licensed broker · Tech entrepreneur

Launched AVEL so businesses can compare payroll, benefits, and HR providers the same way they compare everything else — on the real numbers, side by side.

"The providers compete. You benefit. That's the whole idea."

Nate Olsen

PEO EXP: 30+ YEARS

Former leadership at Insperity, ADP TotalSource, and TriNet. MBA, Pepperdine.

Jay Mincks

PEO EXP: 30+ YEARS

Former EVP at Insperity. Led sales & marketing as the company grew to ~$6B revenue.

Gabriel Cuellar

PEO EXP: 25+ YEARS

Licensed L&H and P&C. Leads operations, client relations, service delivery.

Meghan Bagwell

PEO EXP: 10+ YEARS

SHRM-CP. Licensed L&H. Builds the side-by-side evaluations every client sees.

Peter Mantell

PEO EXP: 18+ YEARS

Leads new-client development. Deep carrier relationships on every engagement.

Justin Mincks

PEO EXP: 15+ YEARS

Runs the brand, the market reports, and the research behind every comparison.

Talk to the team

QUESTIONS

Frequently asked.

How are you really free?

Providers pay us a commission when they win your business. Your rates stay the same whether you use a broker or go direct. The difference is that we make providers compete for you, which drives your costs down. You pay nothing out of pocket.

What if I want to stay with my current provider?

That's a great outcome. Competing proposals give you real leverage at renewal — things like admin fee discounts and lower health insurance renewal rates. Most of our clients who stay, stay for less.

How long does this actually take?

About an hour of your time over a few weeks. One call to kick off, one call to walk through the comparison. We handle the rest.

What data do you need from me?

Just the standard data to request proposals: employee census, WC loss-run, payroll register, current benefits, etc. NDA available upon request.

Are you affiliated with any single provider?

No. We're independent. No house provider, no kickbacks. Our team has worked at Insperity, ADP, and TriNet — so we know where the bodies are buried. But we represent you, not them.

GET STARTED

Request your market report.

A personalized comparison for your industry and size — delivered within 24 hours.

When providers compete,
you win.

See what a competitive bid looks like.